Luxury takes flight: Etihad Airways introduces new inflight collection
Etihad Airways, in a groundbreaking collaboration with Italian design house Giorgio Armani and luxury beauty brand ESPA, has introduced an exquisite collection of amenity kits and loungewear, elevating the inflight experience for guests flying in The Residence, First, and Business class.
This exclusive partnership brings together the refined elegance of Giorgio Armani with Etihad’s renowned Emirati hospitality, promising an unparalleled journey for passengers.
The new range, set to debut at the end of February, includes bespoke amenity kits for each premium cabin, designer loungewear, and slippers.
For guests in The Residence and First class, a covetable Giorgio Armani and Etihad-branded large folio bag will be presented, available in four collectible colours.
This spacious accessory is not only fashionable but practical, perfect for carrying documents, tablets, or a 13″ laptop post-flight.
In Business class, Giorgio Armani has designed two unisex styles for amenity kits – a clutch bag and a cube. The clutch bag features a contemporary print inspired by the Liwa desert, while the cube boasts a geometric shape for easy packing, ideal for tech products or personal items post-flight.
Packed with luxury ESPA skincare products, plush slippers, eyeshade, earplugs, and a dental kit, these kits cater to the travel wellbeing of Business class passengers.
Luxurious Giorgio Armani and Etihad loungewear and slippers will be gifted to guests flying in The Residence and First class. Crafted with soft, anti-wrinkle fabric, the modern silhouette of the loungewear is inspired by the Abu Dhabi skyline, offering comfort for both relaxation and sleep during and after the flight.
For Economy passengers on flights over six hours, Etihad introduces complimentary tote bags containing inflight essentials, including Beekman hand cream, eyeshade, and earplugs.
The branded tote, available in three collectible designs featuring Etihad’s iconic aircraft liveries, serves as a useful and sustainable gift, as each bag is made from a recycled 500ml PET bottle.
Turky Al Hammadi, Head of Product and Hospitality at Etihad Airways, expressed the airline’s commitment to offering not only convenience and luxury but also sustainable and stylish solutions.
As well as offering convenience, style and luxury inflight, our guests will take home their own co-branded Giorgio Armani amenity bag for use when travelling or at home. These sought-after bags come in collectable colours and styles meaning frequent flyers can build their personal Giorgio Armani collection.
We’re also very proud to introduce a complimentary range of stylish and functional tote bags to our guests on longer flights in Economy. Not only will these bags be a handy gift, but they’ll help us to further reduce single-use plastic.
Etihad Airways continues to redefine the standards of luxury travel, ensuring an unforgettable journey for its discerning clientele.
In conclusion, Etihad Airways invites its passengers to indulge in this elevated inflight experience and build their personal Giorgio Armani collection.
For information on Etihad flights, please contact your Global Travel Management Account Manager.
