Choice Hotels and Turkish Airlines forge global partnership for enhanced travel rewards

Choice Hotels International, a global leader in hospitality, has announced a groundbreaking collaboration with Turkish Airlines’ Miles&Smiles frequent flyer programme, bringing an exciting array of new benefits to over 63 million Choice Privileges members worldwide.

Under this innovative partnership, Choice Privileges members now have the opportunity to convert their accumulated points into Miles&Smiles Miles, with a minimum starting point of 5,000 Choice Privileges points to 1,000 Miles, making it easier than ever for frequent travellers to unlock remarkable travel experiences.

Nick Bosworth, the Director of Marketing, Brand, and Loyalty at Choice Hotels EMEA, expressed his enthusiasm about the collaboration, stating,

Our Choice Privileges program has long been celebrated for providing members with a quick and easy path to earning and utilising points for rewards they truly care about. Today, we are excited to enhance our reward options by introducing Miles&Smiles, offering our members an opportunity to turn their points into unforgettable travel experiences with Turkish Airlines.

This partnership opens up a world of possibilities for frequent flyers, allowing them to redeem their Miles for various benefits, including award tickets on Turkish Airlines and its partner carriers, cabin upgrades, extra baggage allowances and even shopping opportunities through Turkish Airlines’ online platform, “shopandmiles”.

Choice Privileges members can earn points through their stays at over 7,000 participating hotels worldwide, spanning renowned brands such as Cambria, Clarion, Comfort, Quality and many more.

Brand Champion: Nick Bosworth elevating member experiences with Miles&Smiles

With properties located across Europe, the Middle East, North and South America, the Caribbean and Asia, members have ample opportunities to accumulate points and turn their travels into rewarding experiences.

In addition to hotel stays, members in the Americas can also earn points at select Radisson properties, further expanding their earning potential and enhancing the overall value of the Choice Privileges programme.

This collaboration represents a significant milestone in the realm of business travel, offering enhanced flexibility and value to Choice Privileges members as they embark on their journeys around the globe. Whether it’s a business trip or a leisure getaway, travellers can now reap the benefits of this exciting partnership between Choice Hotels and Turkish Airlines.

For further information on how to take advantage of this collaboration and maximise your travel rewards, please reach out to your dedicated Global Travel Management Account Manager.