Virgin Atlantic and Korean Air announce codeshare agreement for seamless travel to Asia and Australasia

Virgin Atlantic has exciting news for its customers as it announces the launch of a new codeshare agreement with Korean Air.

This will offer customers more opportunities to fly seamlessly to South Korea and beyond. The agreement is set to launch on 25 March, and customers booking through Virgin Atlantic will have the opportunity to travel directly to Incheon Airport, in South Korea’s capital, Seoul.

But that’s not all, as the agreement will be expanded to include further destinations in Asia and Australasia from June. Customers will be able to connect onwards from Seoul to a variety of destinations throughout Japan, Vietnam, Hong Kong, Australia, and New Zealand. Virgin Atlantic is confident that this codeshare agreement with Korean Air is the first step towards its entry to Seoul and is set to enhance the airline’s network in Asia.

Virgin Atlantic’s recent enrollment into the SkyTeam alliance further enhances customers benefits. Customers can earn and redeem Virgin Points and take advantage of SkyPriority benefits. As one of the founding members of the SkyTeam alliance, Korean Air is an excellent partner for Virgin Atlantic in the codeshare agreement.

From May, services to Shanghai, China will resume, alongside an expanded codeshare with IndiGo throughout India and beyond. Flying Club members will be able to take advantage of SkyPriority services at Seoul Incheon, including priority check-in, baggage handling, and boarding.

Virgin Atlantic Chief Commercial Officer, Juha Jarvinen, said,

We’re pleased to launch a codeshare with Korean Air, as we know such agreements bring an array of benefits to our customers.  As one of Asia’s major carriers, Virgin Atlantic customers can benefit from its extensive route network, that will offer more choice throughout Asia and Australasia. 

Our enrolment into SkyTeam, of which Korean Air is a founding member, enhances customers benefits further. Our Flying Club members can enjoy SkyPriority benefits at both London Heathrow and Seoul Incheon as well as earning and redeeming miles across Korean Air’s network.

This codeshare agreement between Virgin Atlantic and Korean Air is something for business travellers to look forward to.


Leeds Bradford opens refurbished lounges

Leeds Bradford Airport (LBA), the largest airport in the Yorkshire region, is gearing up to unveil its newly refurbished lounges in April 2023.

As one of the busiest airports in the UK, LBA helps millions of passengers travel to a variety of international destinations every year.

Yorkshire Lounge: Leeds Bradford Airport is opening newly refurbished lounges in April 2023, showcasing locally sourced food and drink.

The airport prides itself on being the first choice for customers by providing excellent connectivity and delivering positive customer experiences.

LBA is well-positioned to serve the thriving region with competitive airlines offering great routes and prices that are worth traveling for.

The Yorkshire Lounge and the 1432 Runway Club lounges have been reconfigured and expanded, offering extra seating and improved menus that showcase locally sourced food and drink, including beers and spirits.

By popular demand, the lounges will operate longer opening hours, with availability from 4:00 am – 8:00 pm daily and year-round.

The 1432 Runway Club has been relocated to feature the best possible views of the runway and has been redecorated with a Scandinavian-style interior, featuring new furniture and a feature wall.

John Cunliffe, Commercial and Strategy Director, said,

We’re delighted to see work start on our new and improved lounges. A lot of thought and care has gone into their design, and details such as their food and drink offering, to make them enjoyable and relaxing for all our passengers, whether they’re flying for business or pleasure.

Our new 4am opening times means that passengers on early morning flights can now enjoy a fuller lounge experience.

To promote the newly refurbished lounges, LBA is offering complimentary fast track with all bookings made before April 6, 2023 (terms and conditions apply).



Eastern Airways to launch three UK-Paris routes

Eastern Airways has announced a cooperation with Air France and the launch of three UK to Paris services to starting in April 2023.

Daily services to Paris Orly will operate from East Midlands, Cardiff and Southampton airports.

The East Midlands and Southampton daily services commence on Friday 14 April, with Cardiff starting one week later, offering a year-round travel to the capital city plus onward Air France connections.

The new schedule sees Eastern Airways return to East Midlands as a base carrier, adding around 25 crew and engineering roles.

Roger Hage, Commercial Director of Eastern Airways said,

We are delighted to be entering into this cooperation with Air France and opening up connectivity to Europe’s second biggest city for both business and leisure travellers and restoring direct access year-round to France.

These first three new UK-France services from East-Midlands, Southampton and Cardiff will initiate the new Eastern Airways and Air France cooperation, developing into a codeshare partnership in the course of this year.

Each ensures a sustainable capacity development whereby not only direct access to Paris is offered, but onward connections to a myriad of destinations allowing business users much improved options.

The new Paris Orly service will be available with fares from £69.99 each-way including taxes and charges, operating on a low-emission 72-seat ATR aircraft, the first to be based at East-Midlands Airport for Eastern Airways.

This will complement the Newquay-Cornwall service which launches on Friday, 31 March and will act as a catalyst to further new services from the East Midlands hub.

Air France will sell seats via an interline agreement developing into full codeshare with Eastern Airways by the end of the year.


Air France launches a new baggage range in collaboration with Delesy

Air France and Delsey have renewed their collaboration and launched a new range of luggage called Allure, combining French know-how and elegance.

The two French travel specialists have reinterpreted the codes that made their previous range New Envol successful to offer a completely revised version.

With a more ‘assertive’ design, Allure combines strength and lightness for an elegant journey.

Available in black and navy blue, the range is also available for the first time in ivory, recalling the soft tones of Air France’s most exclusive cabin, La Première.

Each suitcase has a ’twill’ finish reminiscent of the fashion world and allowing the luggage to be more resistant to scratches. And with a view to demonstrating a more sustainable approach, the suitcase lining is made of recycled fabric.

The Allure collection is available in three sizes, including one specially designed for cabin travel, weighing just 2.7kg.

Each suitcase is also equipped with Delsey’s latest technology: 100% polycarbonate construction, four silent multidirectional double wheels, a patented SECURITECH Zip opening, and an integrated combination lock with TSA accessibility.

This new line is available from Air France.

Characteristics:

  • 5-year warranty;
  • Three colours: black, navy blue and ivory;
  • Three sizes: small, medium and large;
  • Prices: €229, €269 and €299.
  • A system allowing the suitcase to be locked with a personal code while allowing the Transportation Security Administration (TSA) to inspect the contents using its TSA key.

Air France Shopping at BHV MARAIS

From March 27 to April 30, 2023, Air France Shopping will exhibit its new collection of Allure luggage as well as other elegant and practical objects from its collections related to travel on the 2nd floor of BHV Marais in Paris.

‘How do you say “bottle of water”?’ and other important questions

Americans have always been curious about British culture, but how well do Americans truly know the British?

British Airways and VisitBritain have joined forces in a new campaign that gives an insider’s view on modern Britain, with all its vibrancy and warmth, to inspire US visitors to book their next visit.

The campaign ‘Ask Britain Anything’, created with Uncommon Creative Studio, takes a deep dive into 50 of Americans’ most-searched online questions about the UK and puts these directly to British people to respond.

Some of the most-searched questions by Americans included: 

  • What are British people like?
  • Why do British people like queuing?
  • Why travel to Britain?
  • What do British people eat for breakfast?
  • Is all British food beige?
  • What do British people mean when they say ‘hello love’?

The new campaign, which launches this week across the United States via television and social media, sees British Airways’ staff alongside people from across Britain answer some of these ‘burning’ questions.

Behind the campaign’s humour is a ‘bird’s-eye’ view of modern British society, with its unique people, cultures and quirks that make Britain such a special place to live and visit.

British Airways Inflight Manager Jason Consiglio, who took part in the campaign said,

The most surprising question was about British food being beige. I’ve been debating it among my friends ever since! Answering these questions gave me a chance to recognize how much I love being British, and the confidence to say how great we really are. We’re a beautiful country that champions traditions, cultures and people. I could not be happier to represent Britain, and British Airways, in this campaign.

British Airways Director of Marketing Hamish McVey said,

Everyone knows about Britain’s vibrant cities, historical sites and beautiful landscapes. But there is a curiosity around British culture – now more than ever. We’re incredibly proud of this campaign, which dispels the stereotypes, sheds light on who we truly are and why you should visit to get to know us better. And what better place to immerse yourself in the British spirit than on a British Airways flight.

VisitBritain Executive VP for The Americas, Australia and New Zealand Paul Gauger said,

We are delighted to launch this fun and engaging campaign, inviting our visitors to ‘Ask Britain Anything’ and extending a warm welcome to the US, Britain’s largest and most valuable inbound visitor market. By telling the story of our dynamic destinations and diverse culture, we’re inspiring visitors from the US to explore further, stay longer and discover the new and surprising experiences to be had in Britain all year-round.

The campaign includes a series of 12 unique and original films. More than 70 individuals were interviewed to take part in the series from across the UK’s nations and regions.

The cast included a Welsh rapper, an NHS neurosurgeon, Liverpudlian firefighters and a Scottish astrologer, to name a few, as well as British Airways colleagues.

British Airways’ plane v boat Red Nose Day challenge

British Airways has raised an incredible £27.3 million for Flying Start, through the airline’s global charity partnership with Comic Relief. The money has been raised over the past 13 years, since the partnership’s launch in 2010.

To celebrate this ‘oarsome’ milestone, British Airways teamed up with Comic Relief celebrity supporters Alison Hammond, Rylan and Sir Steve Redgrave to find out if one of its aircraft could beat the GB Rowing team in a race next to London City Airport.

Never one to shy away from a challenge, rowing legend Sir Steve Redgrave brought together medal-winning members of the GB Rowing Team to take on the challenge.

The World Champions and Olympians in the mixed eight boat comprised a cox, four female and four male rowers, who took on a British Airways Cityflyer Embraer 190 Aircraft.

The race took place at London City Airport, next to the Royal Albert Docks with the runway running parallel to the water where many Olympic and World Champion rowers train.

Sir Steve Redgrave, an honorary trustee of Comic Relief and five-time Olympic gold medal rowing champion, said,

As a trustee for Comic Relief, it’s so fantastic to combine my passion for rowing with a cause so close to my heart. I trained at these docks for many years, so I know them well, but seeing a challenge like this was certainly a first for me. It was a lot of fun and a privilege to be a part of – I’m so pleased to have had the opportunity to help raise awareness for British Airways’ Flying Start charity partnership, that has helped millions of individuals worldwide with its fundraising.

Mary Brew, British Airways Community Investment Manager said,

We’re so proud to have reached the 13th year of our long-standing partnership with Comic Relief. It’s the generous donations of our customers and the fundraising efforts of our colleagues that has helped us reach another milestone this Red Nose Day.

Funds raised through the Flying Start partnership support projects both in the UK and around the world in destinations that British Airways flies to. Examples include Spina Bifida Hydrocephalus Scotland which provides tailored support to families with children affected by spina bifida and /or hydrocephalus, and Butterflies in New Delhi, which works with children living or working on the streets to give them life skills to prosper. Butterflies has supported an estimated 2,250 children in New Delhi over the last two years.

Visit www.comicrelief.com/rednoseday or follow @ComicRelief on social media for the latest Red Nose Day content, news and information. 

United invests $5 Million in algae-based fuel producer Viridos

United wants to turn microalgae into sustainable aviation fuel (SAF) through the first new investment of its recently announced UAV Sustainable Flight Fund since its launch: algae biofuel company Viridos.

This $5 million investment will support the production of SAF made from algae, an abundant and scalable resource that can be grown and harvested without impacting the food supply chain.

Viridos specialises in the bioengineering of microalgae and its proprietary technology accelerates the amount of oil that can be produced from microalgae. This algae oil could then be used to scale the future production of SAF.

SAF is an alternative to conventional jet fuel that, on a lifecycle basis, reduces greenhouse gas (GHG) emissions associated with air travel compared to conventional jet fuel alone.

SAF is made from used cooking oil and agricultural waste, and in the future could be made from other feedstocks, including household waste, forest waste or algae.

“Best tool we have to reduce our carbon emissions” – Mike Leskinen

To date, United Airlines has invested in the future production of over three billion gallons of SAF, which the airline claims is the most of any airline in the world.

United Airlines Ventures President Mike Leskinen said,

SAF is proven, scalable, and the best tool we have to reduce our carbon emissions from flying, but we face a significant shortage of available feedstock.

As the global aviation leader in SAF production investment United remains committed to reaching net zero carbon emissions, without relying on traditional carbon offsets, by 2050.

Viridos’ algae-based biofuel technology has the potential to help solve our supply problem without the need for farmland or other agricultural resources and marks our inaugural investment in our new cross-industry UAV Sustainable Flight Fund.

The foundation for a biofuel future” – Viridos CEO Oliver Fetzer

Viridos, a biofuel company focused on decarbonising industries, is leading the bioengineering of microalgae and has already achieved seven times the oil productivity compared to typical wild-type algae.

This creates an opportunity for potentially scalable and more sustainable production of algae oil, that could later be used to produce SAF.

Oliver Fetzer, Viridos Chief Executive Officer said.

By establishing production sites to grow Viridos-engineered microalgae in saltwater, we are creating the foundation for a biofuel future that moves away from fossil fuels without competing for precious resources such as fresh water and arable land.

We are excited to have the support from United Airlines. Together we can build the ecosystem needed to bring algae biofuels to the market.

Based on current estimates, SAF created by Viridos’ algae oil is expected to have a 70% reduced carbon footprint on a lifecycle basis when compared to traditional jet fuel.


British Airways and American Airlines open Bridge Bar at JFK T8 lounge

British Airways and American Airlines are enhancing the newly renovated Terminal 8 at JFK airport with the unveiling of the first of its kind, Bridge Bar. 

Featuring a variety of non-alcoholic and spirited cocktails, including Aviation American Gin and Betty Buzz, the premium bar will be part of the Greenwich Lounge experience, within the joint premium Lounges offered by the two airline partners.

Aviation American Gin infuses a blend of botanicals and is fronted by actor Ryan Reynolds; and Betty Buzz, a range of non-alcoholic sparkling mixers founded by actress Blake Lively. 

The new Bridge Bar is designed to celebrate the love of flying and offers customers a place to relax pre-flight, while enjoying delicious cocktails and mocktails.

Betty Buzz prides itself on using clean ingredients like real juice and no artificial flavours, colours or sweeteners. Menu creations include drinks featuring one of five Betty Buzz flavors such as the tasty ‘Blushing Betty’ and the sparkling ‘Adventure Awaits’.

Customers can also enjoy a range of non-alcoholic or spirited Aviation American Gin cocktail creations at their leisure.

Betty Buzz Founder Blake Lively said,

We are thrilled to continue our partnership with the entire British Airways and American Airlines crew, as we celebrate the opening of this beautiful new lounge.

Calum Laming, British Airways’ Chief Customer Officer, said:

Following our recent investment in our new JFK lounges – Chelsea and Soho – we are excited to unveil a new experience in the Greenwich LoungeT. With Betty Buzz and Aviation American Gin, we have created the perfect space for customers to relax pre-flight, offering a varied and delicious cocktail selection and flavours to suit every taste.

The guest journey through the Greenwich LoungeT experience culminates in the Bridge Bar’s open space that transports select customers to the Golden Age of Travel. The space has been created to offer a rich and sophisticated take on mid-century modern design with a classic 1960’s feel.

Kim Cisek, Vice President of Customer Experience at American Airlines said,

We understand travellers are looking for a customised travel experience that starts on the ground and our joint premium lounges with British Airways give our customers the opportunity to do so. The opening of the Bridge Bar and Tasting Room is the latest piece of our premium lounge experience at JFK.

The Greenwich Lounge experience is part of the American Airlines and British Airways joint premium Lounges at New York’s John F. Kennedy International Airport, Terminal 8.

JFK Terminal 8 Greenwich Lounge Tasting Room

The lounge now also features the new Tasting Room, formerly known as the Flagship First Dining space. 

It features a soft refresh featuring a high-end tap room, making visitors feel like they are inside a beer tavern.

Brooklyn Brewery, the Brooklyn-based leading global independent craft brewer and a pioneer of the American craft beer revolution is the first brand featured in the space.

Customers can relax and sip on an array of Brooklyn Brewery products, including beers on draft, and beer flights ahead of their travels.

A lighter fare menu is also available to enjoy with their beer pairings including Beer Braised Bratwurst, French Onion Grilled Cheese, and a Beer Float dessert.

The Greenwich Lounge experience is accessible to British Airways Club customers, American Airlines customers traveling on Flagship Business and AAdvantage members with AAdvantage Platinum status who are traveling on Flagship Long Haul International itineraries, and oneworld Sapphire and oneworld Business Class customers.


IHG to expand lifestyle portfolio In Saudi Arabia

IHG Hotels & Resorts has announced the signing of a Management Agreement with Mohammed Bin Salman Nonprofit City for a new Hotel Indigo within the city near the Irqah area along Wadi Hanifa in Riyadh.

Set to open in 2025, with basement works already completed, the new hotel adds to IHG’s robust growth plans across various new developments that align with the Kingdom’s Vision 2030 tourism strategy.

Mohammed Bin Salman Nonprofit City is the first nonprofit City of its kind, set to be an incubator for youth and for local and international institutions supporting innovation, entrepreneurship and future leaders.

Hotel Indigo: Mohammed Bin Salman Nonprofit City

The hotel will be located next to the City’s Al Mishraq Zone and serve as a living laboratory where IHG says “innovation and social life will thrive, and creativity will meet science and technology”.

Guests will be able to take advantage of the City’s cultural experiences by using a vibrant pedestrian-only main street as part of the City’s “15 minute” planning concept, with connections to cultural offerings as well as elevated fine dining restaurants overlooking the stunning Wadi Hanifah and views of Riyadh’s city skyline.

The City will deliver a platform to experiment with new products and technologies, and will offer interactive retail environments providing customers with immersive experiences. The infrastructure will include a comprehenisve mobility solution, supported by a sustainable cooling and shading system.

David Henry: Another world class hotel

The new-build Hotel Indigo will feature 234 guestrooms and suites, as well as 138 serviced apartments.

The hotel is situated just fifteen minutes from Riyadh city centre and ten minutes from the UNESCO World Heritage Site, At-Turaif District in Al-Dir’iyah.

It also has access to beautiful, diverse landscapes, together with iconic and innovative building structures including the Misk Art Institute, Mohammed bin Salman Foundation “Misk” headquarters, and a conference centre, all located within the development. 

The lifestyle hotel will boast three dining options for guests, including a neighbourhood café, specialty dining venue, and an exquisite lobby lounge.

Hotel Indigo Mohammed Bin Salman Nonprofit City Riyadh will also offer state-of-the-art facilities, including four multi-purpose meeting spaces, a contemporary health club and a swimming pool, making it “the ultimate destination for a range of guests”.

Speaking on the new signing announcement, Haitham Mattar, Managing Director, India, Middle East & Africa, IHG said:

We are delighted to partner with Mohammed Bin Salman Nonprofit City, a flourishing community of creative thinkers and innovative pioneers that will build the future of Saudi Arabia. The City is devoted to encouraging youth leadership for a better future in the Kingdom, and our partnership is a wonderful opportunity to continue our support for Saudi youth and Vision 2030.

Mohammed Bin Salman Nonprofit City is an ideal destination, as it represents a vast oasis within the City, and close to the historical capital, Riyadh. The new Hotel Indigo in Riyadh will cater to guests visiting Mohammed Bin Salman Nonprofit City and looking to experience its business innovation, recreational entertainment options, cultural learning opportunities, outdoor destinations, and various other unique activities.

David Henry, Chief Executive Officer of Mohammed Bin Salman Nonprofit City said,

I am very pleased that IHG has selected our City for another world class hotel offering that will be designed to provide a range of services that align with our youth-oriented focus. We are also delighted that the Ministry of Culture will oversee the inclusion of Saudi artwork in the hotel, thereby aligning with the missions of the Foundation’s Misk Art Institute, and the Hotel Indigo brand.

IHG currently operates 37 hotels across five brands in Saudi Arabia, including: InterContinental, Crowne Plaza, Holiday Inn, Staybridge Suites, and voco, with 31 hotels in the development pipeline planned to open within the next three to five years.

SWISS reveals its new air travel experience

Swiss International Airlines is to offer its customers a totally new and more personalised ‘SWISS Senses’ air travel experience from 2025 onwards.

The centrepiece of the new customer product is a redesigned cabin for the airline’s long-haul aircraft fleet.

SWISS First, SWISS Business and SWISS Economy are being totally redesigned, while the popular SWISS Premium Economy which was introduced in 2022 will also be retained.

SWISS will gradually install the new cabins throughout its long-haul fleet from 2025 onwards. Its new Airbus A350-900s will be delivered with the new interior installed.

SWISS is to offer its customers a totally new and more personalized ‘SWISS Senses’ air travel experience from 2025 onwards. The centrepiece of the new customer product is an entirely redesigned cabin for the airline’s long-haul aircraft fleet. SWISS unveiled its new cabin interiors to the public today.

SWISS Chief Executive Officer Dieter Vranckx said,

This is the most comprehensive cabin renewal in the history of our company. As a premium airline, we want to pay due and full regard to our customers’ desire for more individuality. And with this extremely high-quality product, we can continue to meet all our high aspirations.

The totally redesigned long-haul cabin features a timeless colour scheme and top-quality materials. The warm and muted tones such as claret, anthracite and beige convey a particular sense of comfort and calm. The new concept also extends to SWISS’s first-ever suites, which will be offered in SWISS First and parts of SWISS Business. All seating classes will also feature new Human-Centric Lighting which helps alleviate jet lag’s effects. A new state-of-the-art inflight entertainment system with bigger screens and connection options for the customer’s own personal devices will also be provided in all seating classes.

SWISS Chief Commercial Officer Tamur Goudarzi Pour said,

With ‘SWISS Senses’ we’re making our customers’ air travel an even more personal and more sensual experience. With its deep devotion to detail, our new long-haul cabin will give our passengers a particular feeling of warmth and well-being – a cosy and comfortable yet also functional environment in all our travel classes.

SWISS Senses: “the next generation inflight experience”

SWISS First

SWISS First: total privacy with lockable sliding doors and spacious wardrobes

The new SWISS First suites offer their guests total privacy with closable sliding doors, a spacious personal wardrobe, a large seat table, seat heating and cooling, a wireless charging station and a screen display that is as wide as the suite itself.

The cabin’s centre suite can also be configured to suit two persons travelling together.

The suites’ warm colours and wood features convey a strong sense of comfort and calm within top-quality surrounds.

An advanced and spacious new washroom has also been developed for the new SWISS First cabin.

The facility draws its inspiration from the famous spring in Vals in Canton Graubünden: a slate-black exterior, and a green interior that alludes to the spring’s fresh and cooling water.


SWISS Business

SWISS Business: all-seat aisle access, SWISS signature lamp, inflight entertainment tablet, illuminated haptic control panel, extra stowage and wireless charging

The totally redesigned SWISS Business cabin is intentionally conceived to meet a wide range of wishes and needs.

In addition to ‘classic’ Business Class seats, the new cabin offers various further seating options such as double seats for passengers travelling together.

Selected seats can also be closed off with a sliding door.

All the new SWISS Business seats feature seat heating and cooling and a wireless charging station.

The cabin’s top-quality materials in claret and anthracite help convey an extremely cosy and intimate ambience throughout.  


SWISS Premium Economy

SWISS Premium Economy: Privacy divider, reading light, wireless charging and a cocktail table for drinks

The highly popular SWISS Premium Economy Class with its greater seat comfort and superior cabin service will remain an integral feature within the new air travel experience.

SWISS was the first airline in the Lufthansa Group to introduce the new Premium Economy seat which, with its 48-centimetre width and its almost one-metre pitch, has set new industry benchmarks.

The recently-introduced SWISS Premium Economy Class has proved very popular with passengers, and will remain a key element in the airline’s new air travel experience.


SWISS Economy

SWISS Economy: 7-inch seat recline, comfortable armrest, USB charger and cup holder

The new SWISS Economy cabin will be equipped with new comfortable and functional seats.

Thanks to their optimum construction, seat pitch has been increased.

Every seat will also feature a more than 13-inch high-resolution screen, and the extensive new inflight entertainment system will help the time aloft fly by.

The new seats are further provided with an amenity storage facility and a USB port, and offer additional comfort in the first seat rows.

The new cabin interiors will be installed from 2025 onwards, initially on the SWISS Airbus A330-300 fleet and later on the company’s Boeing 777-300ERs.

The new Airbus A350-900s on order will be delivered with their new cabins already installed.