British Airways’ Gatwick-based short-haul subsidiary, BA Euroflyer, has expanded its in-flight options for customers, with new menus and fresh food available to purchase on-board, alongside the introduction of new destinations.
BA Euroflyer, British Airways’ Gatwick-based short-haul subsidiary, has announced exciting new changes to its in-flight experience for UK-based business travellers.
Working with its retail partner, Tourvest, the airline has expanded its onboard options, introducing new menus and fresh food for customers to purchase during their flight.
Previously, customers were only able to pre-order fresh food or buy ambient snacks during their journey. But now, they can purchase a range of fresh options on-board, including Sweet & Spicy Falafel wraps and Tom Kerridge Chicken Coronation sandwiches. These can be paired with Jimmy’s Iced Coffee or Punchy soft drinks, available to purchase on-board without pre-ordering. The full Speedbird Café menu can be viewed here.
For customers travelling in Club Europe, British Airways offers complimentary drinks and a full meal service as part of their ticket. The airline has launched new seasonal menus for lunch or dinner, featuring dishes such as lemon pepper roasted chicken salad, wild mushroom risotto, and chickpea and curried coconut salad. First thing in the morning, customers can enjoy a traditional English breakfast, cheese omelette, or a charcuterie board. Afternoon tea is also available, with a variety of finger sandwiches and sweet treats.
BA Euroflyer is also expanding its fresh food options on longer short-haul flights from Heathrow. From the end of April, customers on flights over three hours will be able to purchase fresh produce during their flight, in addition to the current pre-purchase fresh food option. The airline plans to roll this out across the short-haul network, with other selected routes to follow in the coming months.
Tom Stoddart, Chief Executive Officer of BA Euroflyer and Cityflyer, said,
We know that some customers want to order items in the moment, so we are delighted to give Euro Traveller customers the option to not only to pre-purchase, but to also order fresh food during the flight.
For those travelling in Club Europe, we have a number of delicious complimentary dishes and drinks for them to select from. We want to set ourselves apart from other carriers at Gatwick.
We are the only airline to offer a business class product on every flight and a loyalty programme, coupled with our competitive fares, we have something to suit all.
In addition to these in-flight changes, BA Euroflyer has recently added Sharm El Sheikh to its growing network. The service will operate three times per week from 3 November throughout the winter season, with a fourth service on Saturdays until 15 December 2023. Executive Club Members can enjoy 100% of seats available on the inaugural Avios-Only flight. BA Euroflyer is also adding a brand new service to Montpellier in France from 27 May, operating three times weekly.
These changes and additions to BA Euroflyer’s offering are sure to appeal to UK-based business travellers looking for a convenient, comfortable, and enjoyable travel experience.
With fresh food options, seasonal menus, and new destinations, BA Euroflyer is continuing to innovate and adapt to the changing needs of its customers.