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BA Euroflyer expands in-flight options for UK business travellers with new menus and new destinations

British Airways’ Gatwick-based short-haul subsidiary, BA Euroflyer, has expanded its in-flight options for customers, with new menus and fresh food available to purchase on-board, alongside the introduction of new destinations.

BA Euroflyer, British Airways’ Gatwick-based short-haul subsidiary, has announced exciting new changes to its in-flight experience for UK-based business travellers.

Working with its retail partner, Tourvest, the airline has expanded its onboard options, introducing new menus and fresh food for customers to purchase during their flight.

Previously, customers were only able to pre-order fresh food or buy ambient snacks during their journey. But now, they can purchase a range of fresh options on-board, including Sweet & Spicy Falafel wraps and Tom Kerridge Chicken Coronation sandwiches. These can be paired with Jimmy’s Iced Coffee or Punchy soft drinks, available to purchase on-board without pre-ordering. The full Speedbird Café menu can be viewed here.

BA Euroflyer: a wholly owned subsidiary of British Airways

For customers travelling in Club Europe, British Airways offers complimentary drinks and a full meal service as part of their ticket. The airline has launched new seasonal menus for lunch or dinner, featuring dishes such as lemon pepper roasted chicken salad, wild mushroom risotto, and chickpea and curried coconut salad. First thing in the morning, customers can enjoy a traditional English breakfast, cheese omelette, or a charcuterie board. Afternoon tea is also available, with a variety of finger sandwiches and sweet treats.

BA Euroflyer is also expanding its fresh food options on longer short-haul flights from Heathrow. From the end of April, customers on flights over three hours will be able to purchase fresh produce during their flight, in addition to the current pre-purchase fresh food option. The airline plans to roll this out across the short-haul network, with other selected routes to follow in the coming months.

Tom Stoddart, Chief Executive Officer of BA Euroflyer and Cityflyer, said,

We know that some customers want to order items in the moment, so we are delighted to give Euro Traveller customers the option to not only to pre-purchase, but to also order fresh food during the flight.

For those travelling in Club Europe, we have a number of delicious complimentary dishes and drinks for them to select from. We want to set ourselves apart from other carriers at Gatwick.

We are the only airline to offer a business class product on every flight and a loyalty programme, coupled with our competitive fares, we have something to suit all.

In addition to these in-flight changes, BA Euroflyer has recently added Sharm El Sheikh to its growing network. The service will operate three times per week from 3 November throughout the winter season, with a fourth service on Saturdays until 15 December 2023. Executive Club Members can enjoy 100% of seats available on the inaugural Avios-Only flight. BA Euroflyer is also adding a brand new service to Montpellier in France from 27 May, operating three times weekly.

These changes and additions to BA Euroflyer’s offering are sure to appeal to UK-based business travellers looking for a convenient, comfortable, and enjoyable travel experience.

With fresh food options, seasonal menus, and new destinations, BA Euroflyer is continuing to innovate and adapt to the changing needs of its customers.



British Airways launches Avios-only flights for Executive Club Members

British Airways has launched its first Avios-only flights, offering 100% of the seats exclusively to Executive Club Members as Reward Seats.

The first Avios-only flight will be the inaugural flight from London Gatwick to Sharm El Sheikh on 3 November 2023, followed by several flights from London Heathrow to Geneva in February and March 2024.

More routes are expected to be announced throughout 2023.

Return flights to Sharm El Sheikh start from as little as £1 + 27,500 Avios per person, and Club Europe fares start from £1 + 48,500 Avios.

The next Avios-only flights will be the BA728 from London Heathrow to Geneva on 10 February 2024, with flights starting from £1 + 18,500 Avios per person. Reward Seats can be purchased using Avios at static rates, and members booking the Avios-only flight can do so in any cabin as they normally would.

Ian Romanis, a spokesperson for British Airways, said,

We are always looking for new ways to reward our loyal customers and offer value wherever we can, which is why we are excited about this brand-new option for Members. Sharm El Sheikh and Geneva will be the first of several flights as we roll more out in 2024.

Tom Stoddart, CEO of BA Euroflyer, British Airways’ London Gatwick-based subsidiary, said,

We are proud to be operating British Airways’ first Avios-Only flight. BA Euroflyer is the only short-haul carrier based at Gatwick to offer a loyalty programme, and now we’re offering more value and choice than ever for our Members.

The new Sharm El Sheikh route will be operated by BA Euroflyer three times per week throughout the winter season, with a fourth service on Saturdays until 15 December 2023. All flights are available to book.

British Airways returns to short-haul European flying from Gatwick

After two years British Airways returned to international short-haul flying from Gatwick Airport when its first service departed for Larnaca at 6:25am on 29 March.

As a result of the Covid-19 pandemic the airline suspended its European operation at Gatwick Airport, moving a number of flights over to Heathrow.

The restart marks a milestone in the airline’s recovery as it finally returns to international short-haul flying from the airport.

Initially services operate under the British Airways Air Operators Certificate, before moving operations to a new British Airways branded subsidiary, BA Euroflyer later in the year. The new airline will operate in a similar manner to the company’s existing subsidiary BA Cityflyer, flying under the British Airways brand and delivering a premium British Airways product.

British Airways crew at London’s Gatwick airport

On the first day of operation, British Airways operated four short-haul flights to Larnaca, Amsterdam, Paphos and Tenerife. In total, customers will have the choice of 35 destinations to fly to from Gatwick, before more destinations are added later this year.

Not only has the British Airways return to Gatwick created more choice for customers, but also helped create jobs as the airline undertook both a cabin crew and pilot recruitment campaign to fill positions at its new subsidiary.

Tom Stoddart, Acting CEO British Airways Euroflyer, said

Today marks a significant milestone for British Airways as we operate our first European services from Gatwick in two years.

I am really proud of what we have created at Gatwick, we have an excellent team with lots of new and exciting talent. I am looking forward in anticipation to see our newest subsidiary grow, adding new routes and providing customers with more options to get away on holiday with a premium British Airways service.”

Millar Smith, British Airways Euroflyer Crew member, said:

I was over the moon when I found out that I had been accepted as crew for British Airways, it is my dream job! Before this I worked as a 999 handler for the London Ambulance Service, which has been incredibly useful throughout my training with the airline. British Airways is a premium British airline and that is what excited me about the job role. My first service will be to Tenerife and I can’t wait!

Customers flying on the airline’s new subsidiary will receive the same high level of service they expect of British Airways as well as enjoying the benefits of travelling with the UK’s flag carrier including a generous baggage allowance, free water and snacks, free seat selection at -24 hours and frequent flyer benefits which include lounge access.

All of the airline’s services will have a Club Europe (business class) cabin setting it apart from its no frills competitors. Customers flying in this cabin will have access to a premium check-in experience, exclusive lounges and a complimentary gourmet meal and bar service on board.

Customers in the airline’s Euro Traveller (economy) cabin will be able to purchase food before travel which will include fresh options from Tom Kerridge as part of the airline’s ‘Speedbird Café’ menu and/or order ambient products and drinks onboard via their mobile phone.

The return of European short-haul flying from Gatwick came a day after the airline returned to its home at Gatwick South Terminal following its reopening.

To mark the occasion the airline also showed off its new dedicated World Traveller Plus check-in zone which is available for customers flying on a long-haul service with the airline.

The new zone which sits alongside the airline’s Club World desks gives those travelling in its World Traveller Plus cabin (premium economy) an exclusive check-in experience.

They will shortly be rolled out at Heathrow, followed by the rest of the British Airways network.