Dubai-based airline flydubai, has announced the launch of its latest premium business class seat, the Business Suite. This new product is designed to provide passengers with added comfort, privacy and an exceptional onboard experience.

The Business Suite, which has been exclusively designed for single-aisle aircraft, represents the latest evolution in flydubai’s Business Class offering. The carrier plans to introduce ten of these suites on some of its newest aircraft before the end of 2023.

The new seat will offer all passengers in Business Class direct aisle access, rivaling the Business Class experience on many wide-body aircraft.

Flydubai is the launch customer for this new seat. Close collaboration with Safran Seats, one of the world’s leading manufacturers of aircraft seats, and JPA Design, a multinational design company operating in the transportation, interiors, and product design arenas, has resulted in a uniquely flydubai and best-in-class Business Class seating product.

The Business Suite features enhanced privacy and comfort, making it an ideal choice for business travellers seeking a premium travel experience.

With its elegant design and spacious layout, passengers can enjoy a relaxing and productive journey, with a range of features and amenities that include a fully-flat bed, in-flight entertainment, and ample storage space for personal belongings.

Furthermore, the direct aisle access ensures that passengers can easily move around the cabin without disturbing others. This feature is particularly beneficial for business travellers who need to work on the go, as it provides easy access to the cabin crew and allows them to remain productive throughout their flight.

Ghaith Al Ghaith, Chief Executive Officer at flydubai, said:

flydubai is committed to exceeding expectations. Our business and product offerings have evolved from the initial no-frills model over the past 14 years to cater to the ever-growing needs of our customers and the markets we operate to. We have come a long way since the introduction of our first Business Class offering in 2013, which has served us well. Today, we are proud to unveil a new premium product which rivals the Business Class experience offered by many airlines on wide-body aircraft. We will continue to invest in innovation to enhance the customer experience across our growing fleet.

Daniel Kerrison, Vice President of Inflight Product at flydubai, said:

The new business suite will take comfort on board to the next level. The increased height of the back-shell, a sliding suite door and direct aisle access for every passenger create a level of privacy never before seen on Boeing 737s.

We have been working with Safran Seats and JPA Design over the past three years to develop an experience that meets the growing demand for premium air travel services across our network, offering passengers wide-body comfort on our narrow-body fleet.”

Flydubai’s latest premium business class offering is tailored to meet the needs and exceed the expectations of UK-based business travellers.

The carrier’s commitment to innovation and customer satisfaction make it an excellent choice for those seeking a high-quality travel experience that combines style, comfort and functionality.

The Business Suite represents a significant upgrade to flydubai’s existing Business Class offering, providing enhanced privacy, comfort, and an exceptional onboard experience. With its range of features and amenities, including a fully-flat bed, in-flight entertainment, and direct aisle access, the Business Suite is should become a favourite among discerning business travellers.

Victoria Foy, CEO of Safran Seats, said,

We are very excited to have flydubai as our launch customer for flydubai’s “The Business Suite” VUE seat, it has been an exciting journey working together to bring this product to the market for the first time on a Boeing aircraft. flydubai will operate with an outstanding Business Class seat designed for the best onboard experience on single-aisle longer haul flights.

In summary, the Business Suite is a welcome addition to flydubai’s already impressive Business Class offering, providing passengers with enhanced comfort, privacy and an exceptional onboard experience.

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